Why is the Detroit auto show still using female models as eye candy? | Dominic Rushe
American automakers are desperate to sell cars to ‘millenials’ – who are hardly likely to be impressed by such tired, tacky sexismStepping into the North American international auto show in Detroit this week, which opens to the public on Saturday, is like being thrown back in time. On almost every stand, a statuesque blonde or brunette twirled and politely posed for the cameras.
published date:Thu, 12 Jan 2012 16:31:18 GMT
Why is the Detroit auto show still using female models as eye candy? | Dominic Rushe
http://www.guardian.co.uk
Why is the Detroit auto show still using female models as eye candy? | Dominic Rushe
American automakers are desperate to sell cars to ‘millenials’ – who are hardly likely to be impressed by such tired, tacky sexismStepping into the North American international auto show in Detroit this week, which opens to the public on Saturday, is like being thrown back in time. On almost every stand, a statuesque blonde or brunette twirled and politely posed for the cameras.